{"id":10836,"date":"2023-10-20T13:45:46","date_gmt":"2023-10-20T12:45:46","guid":{"rendered":"https:\/\/www.hussle.com\/blog\/?p=10836"},"modified":"2023-10-20T13:46:37","modified_gmt":"2023-10-20T12:46:37","slug":"partnering-with-hussle-whats-it-really-like","status":"publish","type":"post","link":"https:\/\/www.hussle.com\/blog\/partnering-with-hussle-whats-it-really-like\/","title":{"rendered":"Partnering with Hussle:  What&#8217;s it really like?"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;30px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;93px&#8221; custom_margin=&#8221;-19px|auto|-124px|auto||&#8221; custom_padding=&#8221;1px||2px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; header_2_font=&#8221;||||||||&#8221; min_height=&#8221;1991.8px&#8221; custom_margin=&#8221;-13px||197px|||&#8221; custom_padding=&#8221;12px||121px|||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Exploring the relationship between gym operators and <a href=\"https:\/\/www.hussle.com\/list-my-gym\">Hussle<\/a><\/h2>\n<p>Having launched in 2010, Hussle is the UK\u2019s leading fitness marketplace. In collaboration with thousands of gyms and health clubs across the country, Hussle has become known for establishing ground breaking marketing partnerships and corporate deals with companies like AXA Health, Bupa, O2 and many more.<\/p>\n<p><a href=\"https:\/\/www.hussle.com\/list-my-gym\"><strong>But why do gym operators work with Hussle, what is it like working with Hussle, why do so many B2B marketing partners choose to collaborate, and what do customers really think?<\/strong><\/a><\/p>\n<p>To find out, we spoke to a range of gym operators, B2B marketing partners and customers to get their thoughts and feedback.<\/p>\n<p>&nbsp;<\/p>\n<h3>Why do gym operators work with Hussle?<\/h3>\n<p>\u201c3d Leisure began working with Hussle 10 years ago to bring us additional revenue and membership leads. We realised the market is always changing and it&#8217;s better to embrace new customer trends and make them work for you rather than resist.\u201d said <strong>Dan Glue who is Operations Director at 3d Leisure<\/strong>.<\/p>\n<blockquote>\n<p><strong>\u201cIt&#8217;s a zero-cost marketing channel for us, we don&#8217;t have to set aside any marketing budget to be involved and it gives us a <a href=\"https:\/\/www.hussle.com\/blog\/3d-leisure-gaining-a-competitive-advantage-with-hussle\/\">competitive advantage<\/a> over other venues in local markets. It is a great channel for new customers, offering us a different clientele through Hussle\u2019s B2B marketing partners.\u201d<\/strong><\/p>\n<\/blockquote>\n<p><strong>Alex Alavoine-Andrews manages trading performance for Nuffield Health<\/strong> said \u201cHussle is highly effective at driving revenue growth and lead generation for Nuffield Health through B2B marketing partnerships and corporate deals.\u201d<\/p>\n<p><strong>Kati Meagher is the General Manager at Roko Health Club in Chiswick<\/strong>, West London. \u201cWe like working with Hussle because it gives our clubs great exposure, and it brings us a new set of customers we may not have been able to get ourselves. We recognise that customers using Hussle can find our clubs whether they are travelling or are hybrid working. It&#8217;s a perfect way for people to try out our clubs and Hussle has brought us new customers and incremental revenue as a result.\u201d<\/p>\n<p><strong>Matt Frieze is the Sales and Retention Officer at Active Leeds.<\/strong> \u201cWe felt working alongside Hussle was a good opportunity to get a wider customer base into our facilities. We needed a way to expand our membership portfolio and felt that engaging Hussle\u2019s services was the most cost-effective way for us to achieve this. Hussle has helped us to communicate our vision \u2013 that Leeds is the best city to be active in \u2013 to a much wider audience than we could have achieved alone.\u201d<\/p>\n<p><strong>Steve Bradley is Operations Director at Fitness4Less.<\/strong> \u201cHussle is a low cost marketing channel for us. They provide us with a steady stream of incremental revenue and new members. Through their corporate channel, not only do we receive additional revenue but it has also helped us win-back some corporate clients that previously used our sites. Partnering with Hussle has given our clubs an opportunity to gain more exposure.\u201d<\/p>\n<p><strong>Tom Canning is the General Manager at Charing Cross Sports Club in London<\/strong>. \u201cWe have worked with Hussle for nearly 10 years and the partnership has been great for us. It generates good revenue, and I can really see the value it brings. As well as being a partner of Hussle, I am actually a customer too as I live outside of London. So, I use a gym on Hussle when I am back home to be able to keep on training when I am not in London.\u201d<\/p>\n<p>&nbsp;<\/p>\n<h3>What is it like working with Hussle?<\/h3>\n<p><strong>Dan Glue at 3d Leisure said<\/strong> \u201cWe have a partner portal that we use to quickly see a snapshot of our performance and Hussle has also created a bespoke report so that, month-on-month, we have insight into the overall performance of our partnership. The reports focus on improvement of revenues, customer feedback and customer redemptions, to make sure we\u2019re maximising our relationship with Hussle. Operationally Hussle is a low maintenance partner that\u2019s really easy to work with.\u201d<\/p>\n<blockquote>\n<p><strong>Alex Alavoine-Andrews at Nuffield Health<\/strong> said \u201cThe customer experience is operationally smooth, and we are delighted with the support and insight consistently provided by the Hussle team. The service Hussle provides is a real asset to the fitness industry catering to the evolving needs of customers seeking diverse, budget-friendly health and well-being options that seamlessly integrate with their lifestyles, it\u2019s a great option to engage more people to get active.\u201d<\/p>\n<\/blockquote>\n<p><strong>Rupert Mackenzie-Hill who is the CEO at Kiss Gyms<\/strong> said \u201cWorking with Hussle is really straight-forward and a win-win. We find it\u2019s a great way to acquire new members that we wouldn\u2019t usually reach without the need for additional marketing budget.\u201d<\/p>\n<p>&nbsp;<\/p>\n<h3>What do Hussle\u2019s B2B marketing partners say?<\/h3>\n<p><strong>The AA:<\/strong> \u201cHussle\u2019s unique proposition which includes multi-gym access is perfectly suited for our diverse UK-wide audience.\u201d<\/p>\n<p><strong>AXA Health:<\/strong> \u201cWe are thrilled to be working with Hussle. This marks our latest step in supporting good health and further extends our breadth of offers that put individuals in control of finding their route to wellness.\u201d<\/p>\n<p><strong>IWG:<\/strong> \u201cFor several decades, we&#8217;ve been at the forefront of hybrid working, helping people to live and work flexibly around their own schedules in the heart of their local communities. I\u2019m pleased our new partnerships with Hussle will provide our customers in the UK with a helping hand to stay fit and healthy.\u201d<\/p>\n<p>&nbsp;<\/p>\n<h3>What do customers think of Hussle?<\/h3>\n<p><strong>Tariq, London:<\/strong> \u201cI like that Hussle gives me access to multiple gyms so that I can keep fit wherever I am.\u201d<\/p>\n<p><strong>Oli, Brighton:<\/strong> \u201cHussle is great as it is flexible and enables me to go to the gym anywhere.\u201d<\/p>\n<p><strong>Katrina, Maidstone:<\/strong> \u201cHaving the ability to switch between using Hussle and having a direct gym membership at different times of year works well for me.\u201d<\/p>\n<p><strong>Otis, Hove:<\/strong> \u201cMy favourite thing about Hussle is the variety of locations and the different facilities I have access to.\u201d<\/p>\n<p>&nbsp;<\/p>\n<h3>How to list your gym on Hussle<\/h3>\n<p>Listing your gym on Hussle is free and easy to do. Simply get in touch via our <a href=\"https:\/\/www.hussle.com\/list-my-gym\">webform or through our chat function here<\/a> and one of our team will be in contact to tell you more about how the service works.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www.hussle.com\/blog\/wp-content\/uploads\/2023\/10\/Banner-for-Linkedin-copy.png&#8221; alt=&#8221;Powering the growth of our fitness partners&#8221; title_text=&#8221;Powering the growth of our fitness partners&#8221; url=&#8221;https:\/\/www.hussle.com\/list-my-gym&#8221; _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;248px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Exploring the relationship between gym operators and Hussle Having launched in 2010, Hussle is the UK\u2019s leading fitness marketplace. In collaboration with thousands of gyms and health clubs across the country, Hussle has become known for establishing ground breaking marketing partnerships and corporate deals with companies like AXA Health, Bupa, O2 and many more. But [&hellip;]<\/p>\n","protected":false},"author":24,"featured_media":10837,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"\u00a0\r\n\u00a0\r\n<p style=\"font-size: 18px;\">When you're looking to <a href=\"https:\/\/www.hussle.com\/blog\/homepage\/goal-improve-fitness\/\"><b>increase fitness<\/b><\/a>, stamina, or perhaps lose a bit of weight, we've all been told the top tip of taking the stairs rather than the lift. Increasing your heart rate and working the muscle in your legs, workouts with a step have been popular since the 1980s. Since the days of step classes and neon Lycra.<\/p>\r\n\r\n<p style=\"font-size: 18px;\">But the step machine in the gym can get overlooked. It gets branded as boring. Truth is, the stair climber can deliver an efficient and well rounded workout, whether used as part of a wider gym <a href=\"https:\/\/www.hussle.com\/blog\/how-often-should-you-change-your-workout-routine\/\">routine or on its own for a whole workout<\/a> session.<\/p>\r\n\r\n<p style=\"font-size: 18px;\">So let's delve into the stair climber benefits. You might soon find yourself swapping that treadmill workout for a stair climber workout. Or combining the two.<\/p>\r\n\u00a0\r\n\u00a0\r\n\u00a0\r\n\r\n<h4 style=\"font-size: 20px; font-family: Euclid Medium;\">What is the stair climber?<\/h4>\r\n\u00a0\r\n<p style=\"font-size: 18px;\">The stair climber does what it says on the tin and simulates walking up stairs. Unlike some of the other scary looking <a href=\"https:\/\/www.hussle.com\/blog\/the-best-pieces-of-equipment-to-use-in-the-gym\/\">gym equipment<\/a>, it's very easy to use. It rotates steps to simulate climbing a flight of stairs and you can vary the resistance and speed.<\/p>\r\n\r\n<p style=\"font-size: 18px;\">There are two types of gym stepper machines, the pedal type steppers and the step mill.<\/p>\r\n\r\n<p style=\"font-size: 18px;\">The pedal steppers require you to push down on pedals and keep your body mostly still as you do so meaning it gets your core more involved. Whack up the resistance or take smaller or larger steps as you prefer, to vary the difficulty level.<\/p>\r\n\r\n<p style=\"font-size: 18px;\">The step mill is more like a traditional flight of stairs, that moves like an escalator. Up the speed or take the steps two at a time for a more challenging workout variation.<\/p>\r\n\u00a0\r\n\u00a0\r\n\u00a0\r\n\r\n<h4 style=\"font-size: 20px; font-family: Euclid Medium;\">What is the difference between a StairMaster and a stepmill?<\/h4>\r\n\u00a0\r\n<p style=\"font-size: 18px;\">StairMaster is actually a brand. Hence the use of capital letters. Call it a step machine, stepper, stair stepper, StairMaster, stepmill, Power Climb mill, stairclimber or stepping machine \u2013 they are all the same thing.<\/p>\r\n\u00a0\r\n\u00a0\r\n\u00a0\r\n\r\n<h4 style=\"font-size: 20px; font-family: Euclid Medium;\">How do you use the stair climber?<\/h4>\r\n\u00a0\r\n<p style=\"font-size: 18px;\">The golden rule is: don\u2019t slouch. Step machine benefits are maximised when you hold the handrail as little as possible and keep your core strong. Keep your feet flat and avoid coming up onto your tiptoes. Don\u2019t let your knees stick forward of your toes. If your knee comes forward too much it stresses your knee joint and quadriceps tendon.<\/p>\r\n\u00a0\r\n\u00a0\r\n\u00a0\r\n\r\n<h4 style=\"font-size: 20px; font-family: Euclid Medium;\">What does the stair climber do for your body?<\/h4>\r\n\u00a0\r\n<p style=\"font-size: 18px;\">Stair climber benefits are huge. A step machine workout is a good bit of cardiovascular exercise, burning calories as it increases your heart rate and gets your blood pumping. If <a href=\"https:\/\/www.hussle.com\/blog\/homepage\/goal-lose-weight\/\"><b>weight loss<\/b><\/a> is your goal, you can help create that calorie deficit here. It's also low impact compared with other cardio machine workouts, like the treadmill. A plus for those with joint issues.<\/p>\r\n\r\n<p style=\"font-size: 18px;\">But it can also double as <a href=\"https:\/\/www.hussle.com\/blog\/homepage\/goal-increase-strength\/\"><b>strength training<\/b><\/a>. The repetitive motion of using your legs to push yourself up is a great way to test that endurance and activate the muscles in your <a href=\"https:\/\/www.hussle.com\/blog\/building-lower-body-strength-the-10-best-exercises-to-do\/\">lower body<\/a>. Stair climber workouts are great if you're looking to tone your lower body.<\/p>\r\n\r\n<p style=\"font-size: 18px;\">Additionally, this exercise gives your core muscles a decent workout too.  Having to readjust your balance as you climb helps you to develop a <a href=\"https:\/\/www.hussle.com\/blog\/why-your-core-is-so-important-in-keeping-you-healthy\/\"><b>stronger core<\/b><\/a>. Make sure you keep an eye on your posture to make this efficient and ease lower back pain. <\/p>\r\n\u00a0\r\n\u00a0\r\n\u00a0\r\n\r\n<h4 style=\"font-size: 20px; font-family: Euclid Medium;\">Is the stair climber in the gym better than real stairs?<\/h4>\r\n\u00a0\r\n<p style=\"font-size: 18px;\">It definitely lets you be more efficient with your stair climbing workout. <\/p>\r\n\r\n<p style=\"font-size: 18px;\">Real stairs don't provide you with differing levels of resistance like the stepper in the gym. The harder your step, the harder your muscles are working, and the more likely you are to start to tone your lower body.<\/p>\r\n\r\n<p style=\"font-size: 18px;\">An interesting point is that if you\u2019re climbing real stairs, you're going to be coming down them again. Going downstairs can place a strain on your joints, especially the knees. Anyone who's experienced knee problems like runner's knee will know the pain of walking down stairs. As you are always on the upward climb on the stair stepper, there is no strain on your joints.<\/p>\r\n\u00a0\r\n\u00a0\r\n\u00a0\r\n\r\n<h4 style=\"font-size: 20px; font-family: Euclid Medium;\">How long should you stay on the stair climber?<\/h4>\r\n\u00a0\r\n<p style=\"font-size: 18px;\">If you're new to it, start with 15 minutes. That way you can test out your resistance and speed. Gradually build up so you can stay on the stair climber for 30 minutes. For the average person, a 30 minute stair climber session can burn around 200-300 calories.<\/p>\r\n\r\n<p style=\"font-size: 18px;\">Aim for a speed of about 60-80 steps a minute. But it's also great to mix it up. Try periods of faster speed or increased resistance followed by rest. That way you can build up both your stamina, endurance, and give every muscle in your lower body a good workout.<\/p>\r\n\u00a0\r\n\u00a0\r\n\u00a0\r\n\r\n<h4 style=\"font-size: 20px; font-family: Euclid Medium;\">Which is better, the treadmill or stair climber?<\/h4>\r\n\u00a0\r\n<p style=\"font-size: 18px;\">The benefits of gym treadmills are that you run less risk of injury than pounding the pavements. Gym treadmills are easier on your joints than a hard concrete pavement and there\u2019s no injury-causing uneven ground to worry about. As a general rule, running is an extremely efficient cardio and therefore calorie burning activity.<\/p>\r\n\r\n<p style=\"font-size: 18px;\">Gym stair steppers share the same benefits of the reduced impact, but aren't as calorie busting as running. However, it can be seen as a form of strength training too, which running can't really. Stair climbers can work every muscle in your legs if you're using them correctly.<\/p>\r\n\r\n<p style=\"font-size: 18px;\">And if you're the clumsy type, it\u2019s hard to fall off a stair stepper. So if you like to zone out and watch TV in the gym while you exercise, this one is for you.<\/p>\r\n\u00a0\r\n\u00a0\r\n\u00a0\r\n\r\n<h4 style=\"font-size: 20px; font-family: Euclid Medium;\">Does the stair climber burn belly fat?<\/h4>\r\n\u00a0\r\n<p style=\"font-size: 18px;\">The burn belly fat question is one that comes up every time.<\/p>\r\n\r\n<p style=\"font-size: 18px;\">Whilst you can\u2019t spot reduce and target fat loss to particular areas of your body, you can burn belly fat by reducing the overall amount of calories that you take on board and burning fat with aerobic exercise. Therefore the stair stepper will burn belly fat as part of a calorie burning workout, as it is a good aerobic exercise.<\/p>\r\n\r\n<p style=\"font-size: 18px;\">Stair climber workouts also works your stomach muscles and strengthens your core, engaging those muscles underneath the belly fat and helping to keep your tummy toned.<\/p>\r\n\u00a0\r\n\u00a0\r\n\u00a0\r\n\r\n<h4 style=\"font-size: 20px; font-family: Euclid Medium;\">Where can I use a Stair Master?<\/h4>\r\n\u00a0\r\n<p style=\"font-size: 18px;\">There are plenty of gyms with StairMasters. <\/p>\r\n\r\n<p style=\"font-size: 18px;\">Most gyms will have a StairMaster or similar machine. If you\u2019re not sure if your favourite gym has a stair climber, ask one of the gym instructors. Just as you would expect to find a treadmill in most gyms, you can expect to find a stepping machine too, especially in the larger gyms.<\/p>\r\n\u00a0\r\n\u00a0\r\n\u00a0\r\n\r\n<h4 style=\"font-size: 20px; font-family: Euclid Medium;\">Stair climber workouts<\/h4>\r\n\u00a0\r\n<p style=\"font-size: 18px;\">The beauty of the stair climber is there are actually lots of variations you can do on the machine in addition to just walking up stairs.<\/p> \r\n\r\n<p style=\"font-size: 18px;\">Incorporating additional movements such as a lunge, a squat, an overhead press, or even adding a resistance band is a great <a href=\"https:\/\/www.hussle.com\/blog\/the-way-to-structure-a-gym-workout\/\">way to making your workout<\/a> even more efficient at working the muscles in your body.<\/p>\r\n\u00a0\r\n\r\nhttps:\/\/www.youtube.com\/watch?v=ZfjoRT8Zl48\r\n\u00a0\r\n\u00a0\r\n\r\n<p style=\"font-size: 18px;\">Ready to take your climber workout to the next level? Pun intended. With Hussle, you can make your fitness routine flexible by getting access to multiple gyms in whenever, and wherever you like. <\/p>\r\n\u00a0\r\n\u00a0\r\n<a href=\"https:\/\/www.hussle.com\"><img src=\"https:\/\/www.hussle.com\/blog\/wp-content\/uploads\/2020\/05\/Conversion-Banner-1024x318.jpg\" alt=\"\" width=\"1024\" height=\"318\" class=\"aligncenter size-large wp-image-6868\" \/><\/a>\r\n\u00a0","_et_gb_content_width":"","content-type":"","footnotes":""},"categories":[96],"tags":[],"acf":[],"infloai":null,"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Partnering with Hussle: What&#039;s it really like? | The Hussle Blog<\/title>\n<meta name=\"description\" content=\"Partnering with Hussle: What&#039;s it really like? - Why do gym operators work with Hussle, what is it like working with Hussle, why do so many B2B marketing partners choose to collaborate, and what do customers really think?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.hussle.com\/blog\/partnering-with-hussle-whats-it-really-like\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Partnering with Hussle: What&#039;s it really like? | The Hussle Blog\" \/>\n<meta property=\"og:description\" content=\"Partnering with Hussle: What&#039;s it really like? - Why do gym operators work with Hussle, what is it like working with Hussle, why do so many B2B marketing partners choose to collaborate, and what do customers really think?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.hussle.com\/blog\/partnering-with-hussle-whats-it-really-like\/\" \/>\n<meta property=\"og:site_name\" content=\"The Hussle Blog\" \/>\n<meta property=\"article:published_time\" content=\"2023-10-20T12:45:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-20T12:46:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.hussle.com\/blog\/wp-content\/uploads\/2023\/10\/DSC_4485-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Neil Harmsworth\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@neil@hussle.com\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Neil Harmsworth\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Partnering with Hussle: What's it really like? 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